Social media marketing can actually grow your business when used properly, so it is important to set a goal for your campaign like brand awareness, enhance public relations, website traffic, website visitor loyalty, conversion rate etc.
Following are some Imaginative ways to publish social media updates:
1. Run a competition and giveaways
Running a social media competition and giveaways is an incredible approach to drum up enthusiasm for your business because there is a big opportunity to encourage and increase Twitter followers and Facebook likes, and make a fun involvement all the while.
2. Answer questions
Remain concentrated on offering assistance and be wise with regards to your followers to specifying your products or services and watch out for inquiries or issues identifying with your industry especially your own products and services. This way you will get more interaction from your followers.
3. Joyful and inspirational posts
It is the most popular way used today, as mostly all user enjoy reading them. Choose or make you own image quote which is visually appealing and can connect with the reader’s sentiments.
4. Useful content
Your posts are for your followers so always posts content which is useful and relevant to your product and services. Posts like resources, books, tips or anything that fits with your followers can help them and it will end up with a lot of engagement.
5. Share achievements
Always share your achievements with your followers such as the opening of a new store, celebrating the anniversary, starting a new project, adding a new member to your team etc. By sharing achievements with your followers your fans will celebrate with you and let them know that this achievement is not possible without their support.
6. Celebrate holidays
Your social media calendar should be filled with national holidays as well as micro – holidays which are much popular on the internet and good opportunities for creative social media campaigns to attract more followers.
You have to share not only valuable information but also personal experiences and real life activities to build a good relationship with your customers and when it comes to social media post always try something new and if you limit your posts too much your followers will withdraw and lose interest.